Simon Owens is a longtime journalist, marketer, and PR professional. He began his career as a newspaper reporter covering local government in Virginia. In 2008, he moved to Washington, DC to work at a marketing agency while simultaneously serving as an associate editor at PBS’ MediaShift. He has conducted PR, content marketing, and social media strategy for dozens of companies, organizations, and individuals, including Google, Comcast, Forbes, ESPN, C-SPAN, and Nike. For two years he was an assistant managing editor at US News & World Report. While there, he built out the company’s then-nascent social media presence. His writing has appeared in The Atlantic, New York Magazine, Politico, Scientific American, Forbes, Harvard’s Nieman Lab, The Next Web, Daily Dot, PBS.org, and US News & World Report.

Simon is currently a content and social media marketing consultant. He works with brands and individuals to create engaging content for the web and helps them market that content to potential customers. He also hosts The Business of Content, a podcast about how publishers create, distribute, and monetize digital content.

You can reach him at simonowens@gmail.com.

Hire Simon

I can leverage this experience to develop a content strategy for your brand and ensure that this content reaches the influencers and target demographics within your industry. Please review my offered services below and don’t hesitate to contact me at simonowens@gmail.com if you have any questions.

Content strategy

To answer these questions, I provide the following:

  • Content strategy. I recommend how your organization should approach content creation for its website, newsletters, podcasts, and other mediums to maximize both audience growth and paid conversions.
  • Audience development strategy. I recommend which social media platforms and other channels are worth investing in and provide examples of the type of content that should be published to each channel.
  • Website-optimization strategy. I make recommendations for how to tweak your design and layout so it more clearly communicates your company’s value proposition to both potential readers and customers.
  • Monetization strategy. I help your company design a unique value proposition around its paid offerings and market your services/products to your audience.
  • Execution: I can help with getting the content operations off the ground, both by recruiting content creators and providing guidance to them as they execute on the strategy.

Public Speaking/In-Person Staff Training

Freelance Journalism

Tech and media journalist. Email me: simonowens@gmail.com

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