How to get your audience to pay for digital content

I was interviewed on a podcast! I went on the Brand Storytelling show to talk about proven methods content creators use to get their readers/audience to pay for their digital content. Whether it’s the New York Times or a famous YouTuber, you’ll see lots of common strategies to convert casual readers/viewers into devoted subscribers. This is a subject I’ve studied a lot lately, especially since I plan on launching a premium subscription newsletter later this year.

Listen to the interview below.

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Tech and media journalist. Email me: simonowens@gmail.com

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